Who We Are
We are a cross-disciplinary design firm based in Singapore. We believe in not just great ideas, but also those that work. That’s why we often dirty our hands to dig out in-depth insights in this complex and culturally-diversified regional market. With these hands-on knowledge, we help our clients engage and truly connect with their target audience.
With over two decades of solid experience in packaging design, we equip ourselves with a variety of specialised knowledge and understanding of each unique market environment. These valuable experiences can help our clients engage in successful branding camaigns and create brands that are built to last.
We strengthen our international experience with regional knowledge and help our clients to successfully decide their strategic brand direction to bring out the fullest business potential of the brand.
What We Do
A successful brand always starts with a great idea that subtly makes the brand promise linger in the minds of the audience. That promise may involves product quality, service, prices or various other things. Our job is to help the clients translate those tangible and intangible values accurately to memorable graphic solutions.
Orient Design - a cross-disciplinary design firm based in Singapore - has helped companies both big and small to develop, maintain, refine, and strengthen their brands. Successful re-branding involves evolution, not revolution. Your new brand is not just a new and improved version, but must strive to strengthen emotional ties and customer loyalty. An old brand doesn’t have to mean an aged brand - it can be re-worked or re-branded for it to stay fresh and relevant.
At the end of the day, having a brand identity that resonates with your target market is the most crucial factor. And here are case studies of how we have helped to refine or transform brand identities which impact customer needs and desires.
With consumers’ complex and rapidly-changing behaviours , it is no longer a simple task of just having a pretty and unique packaging design to differentiate yourselves from others. Packaging Design is now a highly-competitive game of capturing the attention of the target audience through strategic graphic solutions. Only those who have deep understanding of consumers’ behaviours are able to initiate a strong bonding with the consumers.
With our expertise in packaging design and through experiences in wide spectrum of Commercial Products Categories, we have discovered the secret to understanding the consumers’ behaviours. This is crucial and important as this enables us to connect with your customers through your products and branding.
Five seconds, and that is all it takes for a consumer to decide whether or not to pick up your product. And we have a successfully track record in helping our clients win this five-seconds attention-capturing game. We can help you too.